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3/06/08
Gotham Develops Complete Brand for Charles Stewart Contract
Hickory, NC - NC marketing firm Gotham, LLC was recently selected by Charles Stewart Contract to build a complete branding identity, based on the company’s new line of commercial contract furniture.
A division of The Charles Stewart Company in Hickory, North Carolina, Charles Stewart Contract manufactures upholstered seating for corporate interiors, upscale hospitality and institutional environments.
Gotham created a new logo, catalog, Website (www.charlesstewartcontract.com), trade show signage and a DVD multimedia presentation for a trade show exhibition.
“Gotham did a fantastic job working with us to develop an effective look and concept,” said Mel Kelly, vice president of sales, Charles Stewart Contract. “Gotham also built a Website that not only looks great, but is easy for our customers to navigate and print product sheets from."
“The whole presentation is important,” Kelly continued. “It’s the first impression for our sales reps as they’re out marketing. Already, the feedback has been excellent.”
Gotham has specialized in strategic marketing plans and execution for industrial, education and healthcare clients since 1989.